We Value Your Privacy

We use technology such as cookies on our website, and through our partners, to personalize content and ads, provide social media features, and analyse our traffic. To find out more, read our privacy policy and Cookie Policy. Please also see our Terms and Conditions of Use. By accepting these terms you agree to your information being processed by Inbox Insight, its Partners or future partners, that you are over 18, and may receive relevant communications through this website, phone, email and digital marketing. For more information on how we process your data, or to opt out, please read our privacy policy. Our policies and partners are subject to change so please check back regularly to stay up to date with our terms of use and processing.

Accept Terms Settings
x

Please Sign-In to Access this Report

To access other reports on the platform please sign in with your username and password, or register for a free account to get unlimited access and insight customized for you.

Research The Changing Look of Loyalty

The Changing Look of Loyalty

Findings show companies must evolve their strategies to earn brand loyalty

A loyal customer isn’t a forever customer, and if your loyalty program isn’t delivering, your customers may switch to a brand that is.

Report Snap Shot

Ogilvy Experience and Sitecore set out to survey consumers around the globe to better understand their current loyalty needs and expectations:

  • What drives brand loyalty?
  • How do consumers want brands to engage with them?
  • How must brands modernize their approach to loyalty to create long lasting customer relationships?

Related Content