Four Pillars of Customer LoyaltyWhat do customers want most from retails in exchange for their loyalty?
Customer loyalty is fleeting and it is becoming increasingly challenging for marketers to define what makes a customer return over and over again. With the tiniest inconvenience souring a shopper’s overall perception of a brand, marketers must meet and exceed all customer expectations. This means perfecting personalization, the shopping experience, marketing messages and more. This report breaks down the top 4 pillars of customer loyalty and provides critical insights on what consumers want in return.
Report Snap Shot
- 46% of consumers say a frustrating online experience hurts their overall opinion of a brand
- 1 in 3 customers won't purchase if an online store doesn't show product rating and reviews