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A Marketer’s Guide to Collaborating Across the Organization

Airtable

Airtable Endlessly powerful workspaces

If you’re under pressure to drive revenue and put customers first, the first step is to form true partnerships with Sales and Product.

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The majority of marketers (41%) dedicate 25-50% of their overall budget towards ABM programs while 61% plan to increase spend over the next 12 months. Uncover the answers to some of the most pressing ABM questions in this easy to follow infographic. Were these the answers you were expecting?

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Backed by first party research conducted among 200 senior B2B marketers in our Insights for Professionals (IFP) community, discover answers to 15 ABM FAQs to help drive your strategy, spend and growth plans over the next 12 months....

How to Create the Perfect Lead Management Process in 8 Simple Steps

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As businesses continue to evolve, so does the importance of an efficient lead management process. This article aims to provide a comprehensive guide on creating the perfect lead management process in just 8 simple steps.

15 FAQs on ABM: ANSWERED

The majority of marketers (41%) dedicate 25-50% of their overall budget towards ABM programs while 61% plan to increase spend over the next 12 months. Uncover the answers to some of the most pressing ABM questions in this easy to follow infographic. Were these the answers you were expecting?

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The future favors the agile. Get on the smart path with Sitecore's new guide with four strategies that will help you future-proof your brand’s customer experience, while multiplying the value of your efforts and bottom line. Discover the right strategy to help your brand deliver the digital experiences your customers expect.

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