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The Strategic Marketing Show

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The Strategic Marketing Show delivers strategic insights from today’s enterprise marketing thought leaders and is brought to you by Insights for Professionals – providing access to the latest industry insights from trusted brands, all in a customized, tailored experience.

https://www.insightsforprofessionals.com/

How to Build a Content Strategy for Complex Buying Journeys | With Megan Zink

EPISODE 7

Does your content marketing strategy revolve around ‘write and hope’ rather than designing premeditated pieces of content for a specific audience at each stage of the buyer journey?

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Episode 8: Enterprise Marketing Channels

In Episode 8, David is joined by Oren Greenberg to discuss selecting, tracking and proving the ROI of enterprise marketing channels.

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You're probably hearing a lot more about user intent nowadays, but how do you actually go about establishing intent?

Intent Data | With Edward Ford

WATCH EPISODE 9

How much impact can the CRM that you use and the overall setup of your CRM have on your overall digital success?

Enterprise CRM | With Joseph Kahn

WATCH EPISODE 10