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The Strategic Marketing Show

Sponsored By IFP Learn More

The Strategic Marketing Show delivers strategic insights from today’s enterprise marketing thought leaders and is brought to you by Insights for Professionals – providing access to the latest industry insights from trusted brands, all in a customized, tailored experience.

https://www.insightsforprofessionals.com/

13 Thought Leaders Share Their #1 Marketing Tips

HOW TO OPTIMIZE YOUR STRATEGY

We asked the industry's thought leaders and pioneers to share how they're optimizing their strategy for maximum impact in 2023.

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Editor's Picks

Where Do LinkedIn Ads Fit Into Your Marketing Mix? | With AJ Wilcox

Maximize Customer Lifetime Value with Great Experiences

Here's Where AI Fits into Your Content Strategy | With Natasha Vickery-Orme

Copywriting Techniques and Approaches for B2B Companies | With Eden Bidani

How to Build a Content Strategy for Complex Buying Journeys | With Megan Zink

Shifting Expectations in the Paid Traffic Space | With Ashley Monk

Episodes 1 - 15

What’s Next for B2B Marketing? 24 Experts Make Their Predictions for 2023

What’s Next for B2B Marketing? 24 Experts Make Their Predictions for 2023

What should marketers be on the lookout for in 2023? In this article, 24 experts, pioneers and industry thought-leaders have their say on the future of B2B marketing.
B2B Marketing on TikTok: Is TikTok Right for You?

B2B Marketing on TikTok: Is TikTok Right for You?

Today, many B2B organizations are asking themselves: “Should we be on TikTok?” The question isn’t as simple as it sounds.
Why Branding and Social Content is Critical for Your B2B Brand in a Down Economy

Why Branding and Social Content is Critical for Your B2B Brand in a Down Economy

While it’s often the marketing budget that suffers first when costs need to be cut, brands and business owners should think carefully as this can have long-term consequences.

The Strategic Marketing Show on YouTube

Subscribe to us on YouTube for the latest insights from the industry's thought leaders.

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Episodes 16 - 30

Episode 30: In-House vs Outsourcing

Outsourcing can be the key to freeing up both your teams and your budget in challenging times, but how can you know which tasks to outsource and which to keep in house?

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Episode 30: In-House vs Outsourcing

Episodes 31 - 38

"If you don't use data, you're going to get used by data."

- Marco Giordano, Episode 29

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“If you keep doing what everyone else does, you’ll continue to get what everyone else gets."

- Sam Mallikarjunan, Episode 17

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