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Infographic 15 FAQs on ABM: ANSWERED

15 FAQs on ABM: ANSWERED

How much of your overall Marketing budget should you allocate to Account-Based Marketing (ABM)?

The majority of marketers (41%) dedicate 25-50% of their overall budget towards ABM programs while 61% plan to increase spend over the next 12 months. Uncover the answers to some of the most pressing ABM questions in this easy to follow infographic. Were these the answers you were expecting?

Report Snap Shot

Backed by first party research conducted among 200 senior B2B marketers in our Insights for Professionals (IFP) community, discover answers to 15 ABM FAQs to help drive your strategy, spend and growth plans over the next 12 months....