Marketing in a post-Covid worldThe Coronavirus categories: Which one is your business?
The global pandemic has dramatically changed consumer behaviour and business outlooks. People are shopping differently, marketers are reassessing their budgets, and brands are re-imagining their customer experiences. Just how permanent this new landscape is remains to be seen, but it’s clear that businesses must adapt to stay relevant in the times ahead.Read Report
Report Snap Shot
- These brands saw a spike in demand in late March and early April. Panicked consumers stocked up on the essentials, placing enormous pressure on businesses to keep up with the sudden rush of online orders. Sectors include: food & drink, home & garden, health.