A Guide to First-to-Second Purchase CampaignsImprove the likelihood your customers will purchase again
One of the largest segments of customers within your database after peak period will nearly always be seasonal single purchasers. But with only a 27% chance that they’ll purchase again, how are you going to convert them into multiple purchasers in 2020?
Report Snap Shot
This guide from RedEye provides insights and tips for coverting one-time purchasers into multiple purchasers