CMO Secrets Revealed

Talk to customers. Talk to colleagues. Talk to people in your industry, including competitors. Find out what they care about, what they’re struggling with, and what they’re doing to get better. Over the past couple years, we’ve been lucky enough to talk to some of the brightest minds in marketing. These are people who’ve literally written the book on brand and growth marketing, from data to storytelling and everything in between. In this book, we’re sharing the lessons we’ve learned from CMOs and marketing trailblazers featured as special guests on our podcasts. Within each chapter, we’ll let you in on their marketing secrets – and share links to their full episodes for even more marketing insights.