Digital Marketing in the Era of the Entitled ConsumerIn the era of hyper-connectivity, consumer expectations from brands are climbing higher than ever.
Brands need to understand that unlike in decades past, customers and potential customers are now firmly in the driver's seat. As customers continue to raise expectations from brands, consider how your team should re-think your approach to maintaining brand loyalty.
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- Understand how today's hyper-connected world has created higher expectations for a nimble, seamless customer experience
- Identify the specific technologies needed to implement a smarter customer experience - at every stage of the sales process
- Keep up with industry best practices to stay ahead of changing customer expectations