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The Partner Marketer’s Guide to Generative AI

How to Turn AI Into Your Channel Marketing Sidekick

The rise of modern Artificial Intelligence (AI) tools means the future is no longer fiction. 85% of marketers today use AI tools for content creation, with 83% reporting that AI tools have enhanced productivity as a result. That’s not just automation, it’s acceleration. But even with all its efficiencies, AI is not a standalone hero, it requires human guidance to reach its full potential. Read this eBook to discover how you can turn AI into your channel marketing sidekick.

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AI-powered assistants exist at the crossroads of science fiction and reality. They already help marketers:

  • Generate reports by analyzing CRM data to offer actionable insights.
  • Draft emails and craft professional, tailored communications for marketing campaigns or partner events.
  • Coordinate calendars, suggest optimal times, manage time zones, and send reminders.
  • Speed up research by quickly finding and summarizing details from multiple sources.