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Report Invoca 11 Paid Search Tactics That Drive Quality Inbound Calls

11 Paid Search Tactics That Drive Quality Inbound Calls

Pay-per-click is an effective way to get your most valuable customers on the phone

Calls convert at 10x the rate of clicks, so it’s a potential goldmine for companies that can connect with the right customers on the phone. But PPC is an ever-evolving beast, making it tough for marketers to keep up. Developed by the PPC experts at Hanapin Marketing and Invoca and you’ll get the latest PPC trends and tactics.

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  • Using AI for more effective campaigns
  • Optimizing campaigns for high-converting calls
  • Expanding your audience
  • Using call tracking & analytics to boost PPC results