The Ultimate Guide to Assessing Sales Rep CompetencyLet’s start by asking why this topic matters. Sales leaders are busy. Why bother with something as geeky-sounding as assessing sales competency?
Simple. It’s the ONE FACTOR that’s both a leading indicator AND under your control. Your job as a sales leader is to hit the number, consistently, quarter after quarter. Given how critical the number is, sales leaders like you care a great deal about whether or not your teams are on target. So you invest enormous effort into forecasting. You measure the amount of sales activity, dive deep into the pipeline and use your sixth sense to uncover if trouble is brewing. But what can you really do when your pipeline indicators look light?Read Report
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"65% of high performing companies rated product knowledge as the most important skill to measure sales competency."