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Ebook ZoomInfo Cold Calling Tips and Tricks

Cold Calling Tips and Tricks

Does cold calling still work?

In recent years, cold calling has become synonymous with rejection and failure. In fact, less than 2% of today’s cold calls actually result in meetings and 63% of sales professionals say it’s what they dislike most about their jobs. However, there is also strong evidence which points to the contrary - 78% of decision-makers have taken an appointment or attending an event as a result of a cold call.

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  • 8 cold calling strategies that win
  • Ways to help generate more leads to fuel your funnel
  • And more!