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Article Transforming the Retail Customer Experience with Digital technology

Transforming the Retail Customer Experience with Digital technology

Retailers have never faced more pressure to optimise their customer service operations and those businesses who fail to adapt risk being left behind.

A good customer experience is critical to the retail industry, and with so much competition, it can be the difference between who consumers decide to engage with and who is ignored.

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Read this article for an in-depth look at how selecting the optimum blend of digital technologies can help organisations exceed customer demands, driving customer satisfaction and loyalty while also improving retail profitability.