We Value Your Privacy

We use technology such as cookies on our website, and through our partners, to personalize content and ads, provide social media features, and analyse our traffic. To find out more, read our privacy policy and Cookie Policy. Please also see our Terms and Conditions of Use. By accepting these terms you agree to your information being processed by Inbox Insight, its Partners or future partners, that you are over 18, and may receive relevant communications through this website, phone, email and digital marketing. For more information on how we process your data, or to opt out, please read our privacy policy. Our policies and partners are subject to change so please check back regularly to stay up to date with our terms of use and processing.

Accept Terms Settings
x

Please Sign-In to Access this Report

To access other reports on the platform please sign in with your username and password, or register for a free account to get unlimited access and insight customized for you.

Report Redeye Top Tips for Peak 2020

Top Tips for Peak 2020

Preparing for the digital storm

Despite its US heritage, the peak period over Black Friday and into Christmas is ever present for UK Retailers. In 2019 UK shoppers spent around £37.4 million in November, but with the uncertainty of 2020, we have no idea what peak will look like this year. Will online be dominant and the high streets empty? Will the financial impact of the pandemic on many homes and businesses mean customers are tighter with their spending, and can many businesses afford the traditional big-ticket discounts?

Report Snap Shot

  • You may assume that volume will be the key to success this peak period, but you’d be wrong! There also isn’t a one size fits all approach for the number of emails you should send as it should vary per customer.

Related Content