The Retail Social Proof BarometerLearn from the best: how top retailers meet consumer expectations
In this modern age of eCommerce many marketeers are beginning to forget a core sales principle that has been driving retail for decades - People Buy from People. Consumers trust the opinions of others and social proof tactics offer a cost-effect and scale-able way to recreate a person-to-person experience to improve online conversion rates.
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In this guide, discover:
- The 3 key pillars of social proof
- The tactics that shoppers expect
- Brands that harness social proof
- How to determine the right mix for your brand