3 Ways Your Shoppers Have ChangedToday’s shoppers know WHAT they want, HOW they want it, and WHEN they want it. Is your ecommerce strategy designed to meet their growing digital needs?
In an age where digital interactions influence 56 cents of every dollar spent, it’s no secret that a retailer’s digital presence can mean the difference between success and failure. But simply having a digital presence is no longer enough. Fulfilling the modern retail shopper’s desire for a highly personalised and efficient experience depends on the retailer’s ability to master its digital presence across all devices.
Report Snap Shot
- Organizations that have increased their revenue by more than 10% in the last year are significantly ahead of the curve when it comes to offering individualized experiences.
- Omnichannel shoppers are more valuable, spending 4% more in-store and 10% more online than single-channel shoppers.
- 47% of online shoppers would pay more for same-day delivery.