How to Succeed with a Content Hub
Transforming your organization to enable marketing agility and creative operationsTools for marketing and creative processes often don’t function the way they should. This might be because they’re numerous and disconnected, used across teams in incoherent ways, or siloed with limited use. This report explores the possibilities and methods for achieving better creative and marketing consistency by employing solid governance policies, master data practices, and a Content Hub.
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- What is a Content Hub?
- 6 Success factors for implementing a Content Hub
- 4 Things you'll need to plan for