We Value Your Privacy

We use technology such as cookies on our website, and through our partners, to personalize content and ads, provide social media features, and analyse our traffic. To find out more, read our privacy policy and Cookie Policy. Please also see our Terms and Conditions of Use. By accepting these terms you agree to your information being processed by Inbox Insight, its Partners or future partners, that you are over 18, and may receive relevant communications through this website, phone, email and digital marketing. For more information on how we process your data, or to opt out, please read our privacy policy. Our policies and partners are subject to change so please check back regularly to stay up to date with our terms of use and processing.

Accept Terms Settings
x

Please Sign-In to Access this Report

To access other reports on the platform please sign in with your username and password, or register for a free account to get unlimited access and insight customized for you.

Report AdRoll The Blended Attribution Playbook

The Blended Attribution Playbook

To accurately measure the impact of online advertising, it’s important to holistically evaluate the performance of your campaigns.

One of the best ways to do that is to use a blended attribution model, which measures the impact of your digital marketing by examining both ad views and clicks.

Report Snap Shot

  • How last-click attribution models may result in the loss of business
  • Data that shows the impact retargeting can have on conversion rates
  • Lookback windows recommendations by industry
  • And more

Related Content