Annual Sales Enablement Benchmark Report: 2021Face-to-face, transactional experiences have been replaced with remote selling, and B2B buyers now expect a B2C-style experience that is engaging, timely, and personalized.
It has never been more important to crack the code for effective sales enablement. That’s because B2B buyer preferences and behaviors have fundamentally changed. But where exactly should you direct your attention and investment? Which sales enablement processes are most effective? Read on to decode the sales enablement practices of high-performing companies. You’ll learn the five dimensions of sales enablement maturity and how you can use them to improve both customer satisfaction and sales performance at your organization.
Report Snap Shot
- Key Findings
- Business Outcomes
- Looking Ahead
- Sales Enablement Practices in Financial Services