A Practical Guide to Commerce - The Health Edition
The Health industry is showing a big appetite for e-business models. From pharmaceutical B2B solutions, to Medical Supply solutions streamlining purchase processes, to Medical Device manufacturers moving online for direct orders and deliveries, to Health Marketplaces with aggregated service and product offerings to online Pharmacies, are just a few examples.
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Online sales channels are today widely used by consumers that are both tech savvy, frugal and overall seek convenience. Not surprisingly, care has made a strong entry into the e-commerce territory of health through telehealth.