10 Things You Should Automate Today for a Better Marketing WorkflowThe rate at which new marketing projects and campaigns are being produced today doesn’t allow for any wasted time.
Having an effective creative marketing workflow is more important than ever, for both marketing departments within large companies, as well as the agencies that serve them. Deadlines and margins are shrinking, expectations and costs are growing. This is where technology must finally help create balance in the marketing organization.
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"The secret to productivity isn’t working faster—it’s doing things in the right order."
- Jeffery LePine, management professor at the W. P. Carey School of Business at Arizona State University