Macro conversions vs. micro conversionsHow to help your team focus their CRO efforts where the value is
The term “conversion”, in relation to conversion rate optimization, signifies a progressive state of change in your buyer’s journey; moving prospects closer to becoming customers. It’s important your team prioritize macro conversions, as they fuel your sales activity and drive revenue to promote business growth and expansion.
Report Snap Shot
- Influence of micro and macro conversions
- Examples of micro and macro conversions
- Prioritizing conversions
- And more