Why Candidates Have the Power and What it Means for Recruitment

You have to sell a dream that focuses on trust, respect, mutual benefit and social impact. And crucially, if you want to attract and retain the best, you have to live and breathe that dream. If you don’t, talent will soon see through you. In this challenging environment, this whitepaper looks at how businesses need to sell themselves to candidates and how they have to look harder and further to find the best talent.