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Case Study Horizontal - United Health Group: Modernizing technology for improved outcomes

United Health Group: Modernizing technology for improved outcomes

Number five on the Fortune 100, UHG leads the development of a more modern, progressive, and effective health system via its UnitedHealthcare and Optum brands. When you hire 60,000 people a year, your recruiting portal garners plenty of attention. UnitedHealth Group selected Horizontal to overhaul this destination with a new career brand, new functionality, and a more engaging candidate experience, spanning recruiting design, employer branding, and ongoing employment marketing support.

Report Snap Shot

  • Learn how UnitedHealth Group partnered with Horizontal Digital to modernize its careers portal and elevate the candidate experience.
  • Discover how a refreshed employer brand helped position the organization as an employer of choice.

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