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Report Cvent - 2022 State of B2B Marketing Technology

2022 State of B2B Marketing Technology

While today’s economic outlook remains uncertain, the marketing technology landscape is continuing its steady growth. Given the expanding options, successful marketers are focused on evaluating new tools to meet growth targets and shifting priorities.

Report Snap Shot

  • More Integrated Tools
  • Integration Equals Greater Efficiency & Broader Reach
  • Measuring Revenue Impact & Scalability Are Top Priorities
  • Maximizing Existing Tech Stacks