The Basics of Consent and Preferences7 Tenets to Keep In Mind
It's more important than ever for businesses to stay compliant with major privacy regulations across the world, such as the GDPR and CCPA - which require consent to be obtained before processing personal data. Enter consent and preferences. In this eBook, discover how a robust consent solution makes sure website visitors know what they're consenting to and provides them with control over communication preferences. This means; happier customers, more engagement with your content, and more repeat purchases. Download and read this eBook to learn more about the fundamental building blocks of consent and preferences.
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- The building blocks of consent and preferences
- Why prioritize consent and preferences?
- Building trust — the loyalty foundation