Power to the People: GDPR, Trust, and Data PrivacyGDPR Creates New Business Challenges
Trust conquers all. As a result of the digital transformation revolution, consumers are sharing more information than ever, and regulatory bodies are taking a closer look at how organisations are treating this data. Organisations that hold or process the personal information of EU citizens are subject to the impact of GDPR: significant penalties for GDPR infractions started on May 25, 2018. But new regulations don’t have to bring only doom and gloom.Read Report
Report Snap Shot
- 80% of consumers are more likely to purchase from consumer product companies that they believe protect their personal information.
- 72% avoid purchasing brands from consumer product companies that they believe do not protect their personal information.