Meal replacements. Complete nutrition solutions.

Report Cover

Once seen as a quick fix, meal replacements have become a primary choice for daily nutrition on busy days. 64% of meal replacement consumers describe their use as habitual rather than impulsive, and over one-in-three use it to replace a main meal, rising to 37% at lunch and 34% at breakfast. With so much reliance, consumers are looking to move from one-size-fits-all products to ones more tailored for them.

Report Snapshot

Download this guide to discover:

  • How Tate & Lyle’s extensive proprietary research decodes the behavioural drivers and emotional contexts.
  • Sensory preferences of the modern meal replacement shopper.

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