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Case Study The New Playbook For Event Design

The New Playbook For Event Design

How RDC, HIMSS, & Cvent Reimagined an Attendee-Centric Experience

Definitions of event success have changed. Audiences are attending 70% fewer events annually. There are more choices than ever. Success and survival are now directly linked. But for The Healthcare Information and Management Systems Society Conference & Exhibition (HIMSS) the big question became - what does survival look like and how do we future proof success?

Report Snap Shot

Event design has forever changed and digital moments now complement in-person experiences.

HIMSS, RDC and Cvent focused on the Anatomy of Experience's five pillars to navigate a complex landscape of topics, with Cvent woving together the whole digital journey.

 

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