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Ebook 2020 FTSE 100 Digital Census

2020 FTSE 100 Digital Census

How digitally effective have the FTSE 100 been during COVID-19?

We carried out in-depth research and analysis into the digital performance of the FTSE 100 organisations. Our findings detail each organisation's effectiveness across eight core digital elements and look specifically at how effective digital has been harnessed during the COVID-19 pandemic.

Report Snap Shot

Digital transformation has moved on rapidly over the past couple of years. Users expect an omni-channel experience with all the brands they interact with. Forrester reported that since the COVID-19 pandemic consumer mindset has also seen a significant transformation. With anxiety levels on the rise and lockdown regulations pushing employees to work remotely, communicate, socialise and shop digitally, the economy has seen one of the biggest shifts in our time.