The Pulse: The State of Governed Growth in Asset Management in 2026

Institutional client expectations continue to rise, and regulatory scrutiny is increasing across every channel. At the same time, AI is reshaping how asset management firms across EMEA create and deliver expertise to brokers and advisors. Asset managers know they need to grow and deepen client relationships, with digital engagement and AI becoming increasingly central to that ambition. Yet fragmented systems, disconnected workflows, manual governance and administrative burdens are slowing down client-facing teams and making execution harder. The result is a growing gap between transformation ambition and operational reality, putting pressure on firms to modernise while maintaining control. Download this report to discover how asset managers are responding: where the biggest operational and governance barriers remain, how firms are preparing for AI-enabled client engagement, and where they see the greatest opportunities for growth.