Global Manufacturer increases marketing productivity with Sitecore

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Global electronics and automation manufacturer WAGO wanted to increase its marketing communications effectiveness and consistency by streamlining manual, siloed operations, and disconnected systems. By introducing a centralized single source of truth, WAGO has driven up overall productivity and improved content delivery, including speeding time-to-market for more than 150 marketing campaigns per year by approximately 15%.

Report Snapshot

  • WAGO wanted to improve its marketing communications and streamline inefficient processes.
  • Sitecore helped WAGO centralize content and connect previously siloed systems.
  • This improved productivity and reduced campaign time-to-market by approximately 15%.

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