Shopper-first Retailing: What Consumers Are Telling Us About the Future of ShoppingThe 4 strategic pillars that collectively set the foundation of Shopper-First Retailing
Malls, retail stores, digital experiences and organisational structures are all being re-imagined. To understand this landscape this groundbreaking research reveals that new patterns of shopping behavior and new opportunities for retailers. This report looks at the shopping activity of more than 300 million shoppers worldwide, to provide four strategic pillars that collectively set the foundation of shopper-first retailing.
Report Snap Shot
- 79% of shoppers want to leave a store with their purchase in-hand
- 70% of shoppers receiving personalised promotions and offers are more likely to visit the store again
- 40% of buyer traffic is mobile