Building the Future of Omnichannel RetailTransform your retail business with Google Cloud and Confluent event streaming
Today, retailers are continuing to extend and enhance the omnichannel experience by adopting data-intensive technologies like augmented reality and artificial intelligence. But many face roadblocks in the form of fragmented data and applications. Critical data may be scattered across many different platforms, such as point-of-sale, enterprise resource planning, and e-commerce platforms.
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This e-book explains how retailers can use Google Cloud with Confluent’s complete event streaming platform to create a highly personalized, omnichannel shopping experience while streamlining operations.