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Report Snowflake - The Modern Marketing Data Stack

How data-forward marketers are redefining strategies to unify, analyse, and activate data to boost revenue

The Modern Marketing Data Stack, highlights the importance of a data-driven marketing strategy in enhancing data analytics and measuring performance and ROI. It identifies leaders and strategic imperatives in the marketing data stack, guiding marketers in unifying, analysing, and activating data to boost revenue.

Report Snap Shot

Marketing Data Stack Evolution

  • Four Forces Reshaping Marketing
  • Snowflake Data Cloud
  • Personalising Modern Marketing Data Stack
  • Customer Stories