7 Reasons to use a Best-in-Class Order Management System
Sell Anywhere, Fulfil from Anywhere, Return Anywhere…Front-end commerce platforms provide tools to manage digital orders, but they weren’t designed for omnichannel retail. They were built for merchandising and cross promotions. Their goal is to increase order size and reduce card abandonment. It’s what they’re good at. But after the order is placed, they only offer simple routing. If you have multiple Distribution Centers (DCs), 3PLs, or stores, you’ll reach their limits quickly. The same holds true for ERPs.
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- Customers expect faster delivery. Top retailers like Amazon have trained them to expect it. But unless you have a DC near your customers’ homes the cost can be high.