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Successful CX

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Insights for Professionals provide free access to the latest thought leadership from global brands. We deliver subscriber value by creating and gathering specialist content for senior professionals.

Dive into the Successful CX Hub for more valuable insights, or explore the marketing category.

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Customer Service 2020

IMPROVE YOUR CUSTOMER SERVICE

As millennials overtake baby boomers as the most populous generation in the world, organisations are realising they need to communicate with Generation Y on their own terms.

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Zendesk How Established Companies Win With Digital Transfo

How Established Companies Win With Digital Transformation

This expectation is just one aspect of the digital disruption that is upending how legacy enterprise companies do business. This guide is designed to help enterprise companies in the early stages of their digital transformation to understand their next steps, including key benchmark findings.

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Report Snap Shot

For companies in the early stages of transforming their approach to customer experience, here’s how to move toward the top of the pack...

86% of senior-level executives say it's critical to create a cohesive customer journey.

Oracle LEARN MORE

77% of consumers prefer to purchase from companies that demonstrate community responsibility.

Zendesk LEARN MORE

5 Marketing Strategies to Drive Engagement and Retention

To keep your customers sticking around, you just might have to dig a little deeper and work a little smarter...

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