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Report TotalJobs Social care: Increase Recruitment & Improve Perception

Social care: a guide to attracting and retaining a thriving workforce

A guide to attracting and retaining a thriving workforce

With an estimated workforce of 1.52 million, the adult social care sector makes up a significant section of the UK labor market. It will need to rapidly expand over the years ahead to keep up with growing demand. Recent research from Totaljobs found that a third of UK workers would be open to working in social care. Yet there continues to be longstanding recruitment challenges for the sector.

Report Snap Shot

  • Improving attitudes towards care work will provide an opportunity to boost recruitment
  • Misperceptions are limiting recruitment opportunities
  • Drive recruitment through raised awareness of entry requirements
  • Adopt values-based recruitment to attract workers more likely to remain in the sector