If you look some 10 years back, video marketing was never an option for any kind of business.
Television advertisements were quite a big deal and involved a hefty sum. And YouTube wasn’t that popular then either.
Thanks to the social media and digital advertising platforms we have today, small businesses that deal with local clientele have the opportunity to make use of video in a big way.
We are all aware that video content is much more engaging as it is the blend of both visual and audio. Even a complicated concept can be easily explained through video.
Video builds trust, encourages social shares, boost sales and conversions and, most importantly, Google loves it.
But, how do small businesses use video for marketing? Check out this infographic made by the Filmora team to learn some of the best video marketing tips for small business.
Author: Liza Brown is a Web editor from Wondershare Filmora, a team specialized in developing video editing software and providing useful video editing guides and video marketing tips for video creators. You can contact her on Facebook.