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The IFP Content Awards 2020

Discover the winners!

For years, we've been gathering the best in B2B content. Which content pieces came out on top in 2020? Find out now!

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Find out who won in the IFP Content Awards 2020.

Insights for Professionals collates all the best B2B thought-leadership content across IT, HR, Marketing and Management. With this in mind, we wanted to shine some light on our brilliant writers and brands - offering them the chance to win in the IFP Content Awards 2020. 

IFP Content Awards - The Winners

We've divided our awards into 8 unique categories across 4 verticals on IFP. This is to differentiate between writer/contributor articles, as well as our branded whitepapers. 

HR Winners

Winning Branded Content: 

WinningTemp - Employee Performance Review Questions

Winning Contributor Content: 

Lorraine Kipling -15 Things You Should Never Do When Letting an Employee Go

HR Brand Finalists

Benify - Generation Z: The Definitive Guide to The Future Workforce

Glint - 9 Common Mistakes Managers Make When Addressing Employee Feedback

Lever - 11 Recruiting Best Practices During COVID-19

Questback - Focusing on the Employee Voice to Thrive in the New Normal


Winning Branded Content: 

Rapid 7 - Under the Hoodie 2020

Winning Contributor Content: 

Jay Elango -The Emerging Era of Digital Twin Technology in Industry 4.0

IT Brand Finalists: 

Crowdstrike - 2020 Global Threat Report

NEOOPS - How to Create a Digital Workforce Your Human Workers Will Love

Valtech - How to Choose the Best Partner to Transition Your Technology to MACH

UKCloud Ltd - State of Cloud Adoption UK Public Sector


Winning Branded Content: 

Rollworks - The Big Book of ABM

Winning Contributor Content: 

Manish Dudharejia - 3 Reasons Why You Need to Seek "Honest" Reviews Over "Glowing" Reviews

Marketing Brand Finalists:

Marketo - The Definitive Guide to Marketing Automation

Marketing Profs - Best Practices for Busy Marketers 

Meet the Boss - 5 Tips for CMOs Handling Uncertainty

Sysomos - 10 Social Media Tips for the Coronavirus Crisis


Winning Branded Content: 

Vodafone, What Makes a Business Future Ready?

Winning Contributor Content: 

Indiana Lee, How to Survive and Stay Sane in a Toxic Work Environment

Management Brand Finalists: 

GDS Summits - 5 Ways to Combat Zoom Fatigue

Glint - COVID-19 Manager Toolkit

HelloSign - 5 Ways eSignatures Speed Up Workflows and Accelerate Growth

LinkedIn - The Sales Leader's Guide to: Social Signals

Congratulations to all the winners and finalists!